Feel the Mastery in Every Step: Floorpan Master Installer Meetings Kick Off
Floorpan, Turkey’s leading laminate flooring brand in terms of décor variety, launched a new event under the motto “Feel the Mastery in Every Step” to meet 150 master flooring installers from Ankara. Held over two days at the corporation’s headquarters in Istanbul and plant in Balıkesir, the event featured product and technical presentations, live flooring demonstrations, and a tour of the production line. The Master Installer Meetings will continue in the coming months with the participation of flooring professionals from other cities.
The leading brand in the Turkish wood-based panel industry, Kastamonu Entegre successfully completed the first session of the “Master Installer Meetings” event launched under its laminate flooring brand Floorpan. 150 master flooring installers, invited through local dealers in Ankara, took part in a two-day technical and experience-focused tour of the corporation’s Istanbul headquarters and Balıkesir production facility.
A comprehensive experience exclusive to master installers
The program began on June 18 with corporate, product, and quality presentations held at Kastamonu Entegre’s Istanbul Headquarters – KEAS Concept Studio – followed by a showroom tour and live flooring installation sessions. The day concluded with a boat tour and dinner, offering participants a pleasant evening by the water. On June 19, the group traveled to the Balıkesir Plant, where they attended a health and safety briefing before visiting the quality laboratories and laminate flooring production lines.
The program offered master installers a first-hand look at innovative production processes while also sharing technical insights into Floorpan’s latest décor and surface collections developed using advanced technologies.
To Be Continued Across Various Regions
Talha Aydın, Global Marketing Director at Kastamonu Entegre, said, “Our master flooring installers are key partners in delivering our vision of creating high-quality living spaces. With the Floorpan Master Installer Meetings, we aim to contribute to their professional development while strengthening mutual trust and collaboration. In the coming period, we will continue to welcome master flooring installers from various cities.”
Planned to include master flooring installers from multiple regions throughout the year, the “Master Installer Meetings” aim to foster ongoing exchange of know-how from the field and keep the Floorpan ecosystem vibrant and interactive.
